Active Lifestyle PR & Affiliate Strategy for Brands That Move | Momentum Media PR

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Momentum takes brands to the next level, bringing bold ideas, deep relationships, and proven expertise to brands looking beyond expectations.

Trusted by brands you know and love

What We
Do

Approachable. creative.
Beyond Expectations

Full-service PR + Affiliate marketing

We offer consistent, high-touch, best-in-class media and client service.

Strategic Communications

We drive PR, brand awareness, and e-comm-popping affiliate programs with real, meaningful metrics and ROI.

Connected & trusted

We're trusted by notable and prominent brands in footwear, apparel, and active lifestyle.

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By

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How we
do it

notable brands
meaningful results.

From global names to innovative startups, we’ve partnered with brands to craft stories that matter. Here’s just a glimpse of the companies we’ve helped put on the map.

In 1913, the STANLEY brand built its first iconic green hammertone vacuum bottles. They were nearly indestructible and kept contents piping hot for long days on the job. Fast-forward about 100 years, when Momentum spent 11 years bringing STANLEY’s more modern assortment to the consumer mindshare - and worked with select affiliate partners that shot the STANLEY Tumbler into an orbit of viral demand that is now on a seemingly endless ride. Transforming a brand story from functional beverageware to fashion accessory doesn’t happen overnight, and Momentum was often launching products to vastly different markets simultaneously, like their titanium collection to Every Day Carry consumers, while also launching their legacy series to a more mass retail audience..

Affiliate Gone Viral, PR

As the PR agency of record for Teva, Momentum was asked to reach new consumers for the brand as it relaunched its iconic silhouette, the Teva Original. Momentum went directly to work with our extensive network of New York based style and fashion media, as well as key influencers to put Teva sandals in a new and different light. The results? Momentum put Teva Originals on 3 New York Fashion week runways, landed an editorial Collab with Glamour, and brought the brand to its highest web traffic ever in just one year. In three years, consideration for the brand increased two-fold, and Teva Originals are now seen everywhere, from of-the-moment music fests and city streets to campfires under the stars.

PR

As experts in working with global brands based abroad, Momentum took ECCO’s footwear to new heights, starting with their Dyneems Exostrike boot, aimed at urban utility with outdoor hybridization. We’ve seen many years of success since, elevating ECCO in style and sport-specific media, positioning their classic Soft 7 sneaker as the ultimate travel shoe, and launching their outdoor collection to core and mainstream media. Footwear awards range from the prestigious Red Dot Design Award, media awards from Outside, Popular Science, Women’s Health, and Footwear Plus, and a Sustainability and Innovation Award for Dri-Tan, a groundbreaking tanning process that saves millions of gallons of water from the leather tanning process. We’ve built long-standing media and influencer relationships for the brand, while optimizing their editorial coverage for affiliate publishing partners, placing ECCO in shopping and e-comm stories that drive revenue at Nordstrom, Dillard’s, Scheels, and REI, while raising top-of-funnel awareness - a win-win for this global footwear giant.

Affiliate Marketing, PR

To launch these guilt-free, gluten-free, and non-GMO canned potato chips, Momentum enlisted an “army” of influencers to share their healthy snacking and inventive recipes with the world. Without using a templated influencer platform, Momentum created a custom and curated list of influencers and optimized creator relationships for The Good Crisp company. The results? One influencer activation sold over $70,000 in potato chips in 24 hours, and the brand is still on a fast track - in fact, it’s one of the fastest-growing snack brands nationwide, and available at major supermarkets and now, just about anywhere.

Affiliate Marketing, Influencer Relations

In 1913, the STANLEY brand built its first iconic green hammertone vacuum bottles. They were nearly indestructible and kept contents piping hot for long days on the job. Fast-forward about 100 years, when Momentum spent 11 years bringing STANLEY’s more modern assortment to the consumer mindshare - and worked with select affiliate partners that shot the STANLEY Tumbler into an orbit of viral demand that is now on a seemingly endless ride. Transforming a brand story from functional beverageware to fashion accessory doesn’t happen overnight, and Momentum was often launching products to vastly different markets simultaneously, like their titanium collection to Every Day Carry consumers, while also launching their legacy series to a more mass retail audience..

Affiliate Gone Viral, PR

As the PR agency of record for Teva, Momentum was asked to reach new consumers for the brand as it relaunched its iconic silhouette, the Teva Original. Momentum went directly to work with our extensive network of New York based style and fashion media, as well as key influencers to put Teva sandals in a new and different light. The results? Momentum put Teva Originals on 3 New York Fashion week runways, landed an editorial Collab with Glamour, and brought the brand to its highest web traffic ever in just one year. In three years, consideration for the brand increased two-fold, and Teva Originals are now seen everywhere, from of-the-moment music fests and city streets to campfires under the stars.

PR

As experts in working with global brands based abroad, Momentum took ECCO’s footwear to new heights, starting with their Dyneems Exostrike boot, aimed at urban utility with outdoor hybridization. We’ve seen many years of success since, elevating ECCO in style and sport-specific media, positioning their classic Soft 7 sneaker as the ultimate travel shoe, and launching their outdoor collection to core and mainstream media. Footwear awards range from the prestigious Red Dot Design Award, media awards from Outside, Popular Science, Women’s Health, and Footwear Plus, and a Sustainability and Innovation Award for Dri-Tan, a groundbreaking tanning process that saves millions of gallons of water from the leather tanning process. We’ve built long-standing media and influencer relationships for the brand, while optimizing their editorial coverage for affiliate publishing partners, placing ECCO in shopping and e-comm stories that drive revenue at Nordstrom, Dillard’s, Scheels, and REI, while raising top-of-funnel awareness - a win-win for this global footwear giant.

Affiliate Marketing, PR

To launch these guilt-free, gluten-free, and non-GMO canned potato chips, Momentum enlisted an “army” of influencers to share their healthy snacking and inventive recipes with the world. Without using a templated influencer platform, Momentum created a custom and curated list of influencers and optimized creator relationships for The Good Crisp company. The results? One influencer activation sold over $70,000 in potato chips in 24 hours, and the brand is still on a fast track - in fact, it’s one of the fastest-growing snack brands nationwide, and available at major supermarkets and now, just about anywhere.

Affiliate Marketing, Influencer Relations

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We have deep-rooted media connections with top-tier outlets.

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